Maximizing Revenue at Nonprofit Performing Arts Organizations
Producing and presenting performing arts events can be costly and deliver tight profit margins. By focusing on ticket sales alone, organizations are missing out on upsell opportunities that can maximize long-term revenue and drive sustainable growth.
Whether you work in marketing, sales, or management, this comprehensive guide will show you how to:
- Boost revenue by diversifying revenue streams
- Maximize patron spend by leveraging data to better understand your audience
- Refine your marketing strategy with effective tools built for your organization
- Improve patron experience to increase revenue from subscriptions, packages, memberships, and donations
Learn how to identify additional revenue streams within your organization and develop a strategy that will maximize your revenue potential.